Rapala

Anglers all around the world have been turning to Rapala fishing lures for more than 80 years, and these lures continue to be a fan favorite among fishing pros.

The Magnum and the X-Rap are just two examples of industry-leading lure models that have been instrumental in the setting of several world records. Rapala also sells fish gripper scales, fillet knives, line scissors, hook removers, and other equipment that might be useful both before and after your new lures help you reel in your catch.